Product manager otc

About our client:Our Client operates in the Pharmaceutical Manufacturing Industry, with its headquarters rooted strongly in Singapore. It has its branches spread to more than 5 countries, providing employment to 250 people. Their core business is to represent their client in countries that they do not operate in, and market/sell their products for them. They have achieved a wide client base in a very short time, and are looking for new talent.Overview:The Brand Manager will be managing a portfolio of DTC consumer health products. Key responsibility includes developing annual brand marketing plan and launch plan in line with strategy, budget and targets of company.Responsibilities:Lead go-to-market strategy, launch execution, brand activation, advertising and promotion for deployment of Brand Marketing Plan.Drive the brand by working cross functionally and tracking development of all product initiatives to ensure timely launch of NPD within objectives and timeline.Provide monthly analysis and findings with plan of actions using market share and available data.Responsible in managing brand budget. Monitor and control A P expenditure within budget allocations.Perform on-going analysis and reviewing of new products, category, market trends, promotional programs and competitive information as part of a situation assessment on brand performance and product pipelining.Involved in monthly inventory sales forecast and monitoring. Interface between supplier and partners.Familiar with ecommerce and social media platforms.Familiar and comply to advertisement compliance for healthcare products.Familiar with business to business (corporate) marketing Requirements:Degree in Business/Marketing preferred.Good understanding of the latest marketing trends and techniques.Understand consumer sales journey and familiar with social media platforms.Good analytical skills, evaluate data and provide insights to improve sales.Min 3 years of brand management and trade marketing experience from Consumer Health/FMCG products.